Global real estate brokerage The Agency has appointed Jim Lonergan as vice president, tasked with leading franchise sales and expansion efforts in the Midwest and South Central regions of the U.S., as well as overseeing operations in Canada. Lonergan brings extensive experience from his previous roles at Anywhere Real Estate, where he focused on strategic growth and franchise development.
In his new capacity, Lonergan will be responsible for identifying and cultivating relationships with independent brokerages and real estate professionals, aiming to convert them to The Agency's franchise model. This initiative is part of the firm's broader strategy to expand its presence across the U.S.
Lonergan expressed enthusiasm for The Agency's model, highlighting its combination of an entrepreneurial, relationship-driven approach with a strong global brand. He believes this model is well-suited for markets where boutique, high-touch brands compete with larger national players and virtual alternatives.
The Agency has been pursuing an aggressive global expansion, now boasting over 180 offices worldwide, primarily through its franchise network. The company is strategically targeting markets where its unique brand proposition can thrive.