Key facts
- ChatGPT has launched new global shopping features, including a virtual try-on function.
- The try-on feature uses OpenAI's ChatGPT Images 2.5 model for realistic lighting and textures.
- The AI successfully found and allowed virtual try-ons for jewelry and daily outfits.
- The feature struggled with more complex items like a wedding dress and a Halloween costume.
OpenAI has globally launched new shopping features for ChatGPT, enabling users to virtually try on clothing and accessories and save their favorite items. The 'Try On' button allows users to upload photos to see how products might appear on them, or to find similar items by uploading screenshots of desired products or celebrity outfits. These features are powered by OpenAI's new ChatGPT Images 2.5 model, which aims to provide more realistic lighting and textures. In testing, the AI performed well with simpler requests, such as accessorizing with a necklace stack or trying on a mesh top and a complete concert outfit, with results described as nearly perfect. However, the feature encountered difficulties with more complex items like a vintage 1970s wedding dress and a Halloween costume.

