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Redfin names former Meta executive Alessio Sanfilippo as CEO

Created at 31 Aug · 2:06 PM1 source↑ Market-relevant
IN SHORT

Redfin has appointed Alessio Sanfilippo, formerly of Meta and Intuit, as its new CEO. The move follows Redfin's acquisition by Rocket Companies and comes as the company resolves antitrust claims with the FTC.

Key Numbers

20+years of experience for Sanfilippo
$1.75Bvaluation of Redfin acquisition
January 2026Glenn Kelman's departure date
early 2025Zillow/Redfin deal execution date
fivestates involved in FTC resolution

Who's Involved

Alessio Sanfilippo
New CEO of Redfin, formerly of Meta and Intuit
Redfin
Real estate brokerage acquired by Rocket Companies
Rocket Companies
Parent company of Redfin
Meta
Former employer of Alessio Sanfilippo
Intuit
Former employer of Alessio Sanfilippo
Glenn Kelman
Former CEO of Redfin
Varun Krishna
CEO of Rocket Companies
Federal Trade Commission (FTC)
Regulator involved in antitrust resolution
Zillow
Company involved in FTC resolution
Redfin names former Meta executive Alessio Sanfilippo as CEO

↳ Why This Matters

The appointment of a new CEO with a strong background in data and AI signals Redfin's strategic direction under Rocket Companies' ownership, aiming to integrate home search and financial services. The resolution of antitrust claims also removes a legal overhang for both Redfin and Zillow.

Key facts

  • Alessio Sanfilippo has been appointed CEO of Redfin, effective immediately.
  • Sanfilippo previously served as vice president of insights for Reality Labs at Meta.
  • He also held leadership roles at Intuit, SAP, GoSeek, Hotwire, and United Airlines.
  • Redfin was acquired by Rocket Companies in an all-stock deal valued at $1.75 billion.
  • Former CEO Glenn Kelman stepped down in January 2026 following the acquisition.
  • Redfin and Zillow resolved antitrust claims with the FTC and five state attorneys general.

Redfin has appointed Alessio Sanfilippo, a former executive from Meta and Intuit, as its new Chief Executive Officer, effective immediately. Sanfilippo brings over two decades of experience in product, data, and AI, including leadership roles at Meta's Reality Labs and Intuit's TurboTax and QuickBooks.

His appointment follows Redfin's acquisition by Rocket Companies, an all-stock deal valued at $1.75 billion. Longtime CEO Glenn Kelman stepped down in January 2026 after the acquisition. Rocket Companies CEO Varun Krishna, who previously worked with Sanfilippo at Intuit, expressed confidence in his ability to integrate Redfin's services with Rocket's mortgage offerings.

Sanfilippo stated he has been a long-time customer of Redfin, using the platform for multiple home purchases and appreciating its ability to simplify complex processes. The leadership change occurs as Redfin, along with Zillow, has reached a resolution with the Federal Trade Commission and attorneys general from five states regarding antitrust claims related to a multifamily rental syndication deal executed in early 2025.

Frequently asked questions

Alessio Sanfilippo is the new CEO of Redfin. He previously held executive positions at Meta and Intuit, focusing on product, data, and AI.

The acquisition by Rocket Companies, valued at $1.75 billion, aims to create a unified homeownership platform by combining Redfin's search and brokerage services with Rocket's mortgage and closing capabilities.

Redfin and Zillow resolved antitrust claims with the FTC and five state attorneys general concerning a multifamily rental syndication deal executed in early 2025.

What Happens Next

01Sanfilippo is expected to lead Redfin's integration with Rocket Companies' platform.
02Further details on the resolution with the FTC and state attorneys general may emerge.
CME Headlines
  • September 2026 Delivery Date Memo - Effective August 24, 2026
    24 Aug · 4:34 PM

How It Developed

Alessio Sanfilippo was named CEO of Redfin.
Sanfilippo previously held leadership roles at Meta and Intuit.
Redfin was acquired by Rocket Companies.
Glenn Kelman stepped down as CEO of Redfin in January 2026.
Redfin and Zillow reached a resolution with the FTC and five state attorneys general over antitrust claims.
The resolution pertains to a multifamily rental syndication deal executed in early 2025.

Sources

T1
Redfin names former Meta, Intuit executive Alessio Sanfilippo as CEOHousingWire

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