Key facts
- Tidalwave and Fairway Home Mortgage are partnering to improve loan officer efficiency.
- The goal is to use AI to automate routine mortgage application tasks.
- The technology aims to allow loan officers more time for borrower relationship building.
- The partnership seeks to address issues earlier in the loan origination process.
- The technology is designed to make loan officers more mobile.
Tidalwave and Fairway Home Mortgage are collaborating to enhance the efficiency and mobility of loan officers in the mortgage lending process. The partnership aims to leverage artificial intelligence to streamline workflows, automate repetitive tasks, and ultimately allow loan officers to focus more on building relationships with borrowers.
Joy Johnson, Chief Strategy Officer at Fairway Home Mortgage, explained that the primary challenge is enabling loan officers to function efficiently, largely outside of the traditional Loan Origination System (LOS). She noted that Tidalwave's technology could help solve this problem by completing much of the mortgage application process before the loan officer reviews it, allowing them to focus on pricing proposals and client interaction.