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Companies Delete Data Instead of Providing Access, Report Finds

Created at 29 Aug · 10:55 AM1 source↑ Market-relevant
IN SHORT

A journalist's attempt to access personal data from 100 companies under the California Consumer Privacy Act revealed widespread confusion and errors, with some firms deleting data instead of providing it. Consumer advocates criticized the handling of these requests.

Key Numbers

100companies contacted for data access requests
515pages of data received from McDonald's
45days companies have to complete a request
500data brokers a researcher placed requests with

Who's Involved

Ben Winters
Director of AI and Privacy at the Consumer Federation of America
Elina van Kempen
PhD student at UC Irvine and co-author of Consumer Beware! Exploring Data Brokers’ CCPA Compliance
Greg Hammond
Senior counsel and senior director of compliance at BeenVerified's parent company
Companies Delete Data Instead of Providing Access, Report Finds

↳ Why This Matters

The investigation highlights significant compliance failures and a lack of good faith by some companies in handling consumer data privacy requests, suggesting that current regulatory frameworks may be insufficient to protect individuals' rights.

Key facts

  • A journalist filed over 100 data access requests under the CCPA.
  • Some companies, including Crunchbase and BeenVerified, deleted data instead of providing it.
  • Cash App made it difficult to process access requests via phone.
  • Consumer advocates criticized the current privacy framework's reliance on good faith company practices.
  • Crunchbase cited a 'processing error' for mistakenly deleting an account.
  • BeenVerified initially claimed data was removed, then cited identity verification issues.
  • A journalist's investigation into data privacy practices revealed significant challenges in exercising consumer rights under the California Consumer Privacy Act (CCPA). When attempting to access personal data from over 100 companies, the journalist encountered widespread confusion, errors, and outright refusals to comply with access requests. In several instances, companies mistakenly deleted the requested data instead of providing it, despite explicit instructions not to do so.

    One notable case involved Crunchbase, which permanently deleted the journalist's account after receiving an access request. A spokesperson attributed this to a "processing error." Similarly, BeenVerified initially responded to an access request by stating that the user's report had already been removed, later citing issues with identity verification. Cash App also presented difficulties, with phone support agents seemingly unable to process access requests as outlined in the company's privacy policy.

    Consumer advocates expressed dismay at these findings. Ben Winters of the Consumer Federation of America called the situation "crazy" and "not an acceptable status quo," highlighting the weaknesses in privacy frameworks that depend on companies acting in good faith. Elina van Kempen, an academic researcher, shared similar experiences of data brokers misclassifying access requests as deletion or opt-out requests.

    BeenVerified's senior director of compliance, Greg Hammond, acknowledged that an agent misunderstood the request type and stated the company would provide refresher training and audit recent work. The journalist also noted using generative AI for drafting bureaucratic emails and updating a tracking spreadsheet for the report, while the main body of the article was written by hand.

    Frequently asked questions

    The CCPA is a state statute intended to enhance privacy rights and consumer protection for residents of California. It grants consumers rights such as opting out of the sale of personal information, requesting deletion of their data, and requesting access to the data collected about them.

    The article suggests this was due to processing errors, misinterpretation of requests by customer service agents, or potentially a lack of robust systems for handling different types of privacy requests.

    The journalist found it difficult to process an access request via Cash App's phone support, being repeatedly told to check the privacy policy or that staff needed more time to review resources.

    What Happens Next

    01Crunchbase will proceed with the original access request.
    02BeenVerified plans to provide refresher training and audit recent work.
    03Consumer advocates continue to push for stronger privacy policy enforcement.

    How It Developed

    A journalist filed data access requests with over 100 companies under the California Consumer Privacy Act (CCPA).
    Some companies, including Crunchbase and BeenVerified, mistakenly deleted the journalist's data instead of providing access.
    Other companies, like Cash App, made it difficult to process access requests through designated channels.
    Consumer advocates expressed concern over the handling of privacy requests and the reliance on companies acting in good faith.
    Crunchbase and BeenVerified attributed errors to processing mistakes and agent misunderstanding, promising corrective training.

    Sources

    T1
    I asked 100 companies for my data. Some deleted it instead.var abtest_2169615 = new ABTest(2169615, 'impression');Ars Technica

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