Top Producer is an all-in-one software solution aimed at helping real estate agents build client relationships and grow their business through repeat and referral clients. The platform provides tools for lead nurturing, including automated text messages, emails, and market reports. Its Smart Targeting feature uses AI-driven predictive analytics to identify homeowners most likely to list their properties. Additionally, the Social Connect feature assists in acquiring affordable leads through done-for-you social media ads.
The Top Producer Pro Plan starts at $179 per user per month and requires a one-year contract. The software includes a customer relationship manager (CRM) for storing contacts and communications, with integrated text and email capabilities. It also offers mobile-friendly website building tools and branded MLS reports for market updates. Transaction management tools are also integrated into the CRM, allowing agents to initiate transactions by selecting contacts or importing MLS listings. Dynamic workflows enable the launch of drip campaigns based on various contact insights.
Alternatives to Top Producer include Market Leader, which offers a similar suite of lead generation and marketing services starting at $189 per user per month with a six-month minimum contract. SmartZip is another option, focusing on smart farming and listing generation, with pricing starting at $500 per user per month and a one-year contract requirement. Top Producer's Social Connect feature is noted for providing exclusive leads, while Market Leader also offers exclusivity. SmartZip, however, does not offer exclusive leads. Top Producer and SmartZip both require a one-year contract, whereas Market Leader has a six-month minimum. Top Producer offers customer support via articles, videos, webinars, email, and live chat.