Tesla increased prices for its dual-motor and premium all-wheel-drive Cybertruck models by $5,000 in the United States. The dual-motor variant now costs $74,990, and the all-wheel-drive version is priced at $84,990.

The price increases for the Cybertruck, particularly for the top-tier Cyberbeast model, signal Tesla's strategy to bolster margins on its niche electric pickup, despite earlier projections of a lower starting price and recent recalls.
Tesla has increased the prices of some of its Cybertruck pickup truck models in the United States. The dual-motor and premium all-wheel-drive variants saw their prices rise by $5,000 to $74,990 and $84,990, respectively. The most expensive Cyberbeast model experienced a significant $15,000 price hike, bringing its new cost to $114,990. This top-tier model now includes a "Luxe Package" that features Supervised Full Self-Driving and complimentary access to Tesla's Supercharger network. These price adjustments come despite softer-than-expected sales for the Cybertruck and previous recalls, including one in March affecting approximately 46,000 vehicles. The current pricing for the Cyberbeast is substantially higher than CEO Elon Musk's initial 2019 pitch of a roughly $40,000 starting price, with the base model launched in late 2023 at $60,990.