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Ulta Beauty raises annual sales and profit forecasts

Created at 27 Aug · 8:14 PM1 source↑ Market-relevant
IN SHORT

Ulta Beauty has increased its annual sales and profit projections, anticipating that investments in marketing and product assortment will boost demand despite ongoing macroeconomic uncertainty. The company now expects full-year sales to grow between 6.7% and 7.2%.

Key Numbers

6.7% to 7.2%full-year sales growth forecast
6% to 7%prior full-year sales growth forecast
3.2% to 3.7%fiscal 2026 comparable sales growth forecast
2.5% to 3.5%prior fiscal 2026 comparable sales growth forecast
$28.70 to $29annual earnings per share forecast
$28.36 to $28.80prior annual earnings per share forecast
11.8%fourth quarter net sales increase
9.7%fiscal year net sales increase
5.8%fourth quarter comparable sales increase
5.4%fiscal year comparable sales increase
$8.01fourth quarter diluted EPS
$25.64fiscal year diluted EPS
$890.5 millioncapital returned to shareholders

Who's Involved

Ulta Beauty
Cosmetics retailer raising sales and profit forecasts
Kecia Steelman
President and chief executive officer of Ulta Beauty
Ulta Beauty raises annual sales and profit forecasts

↳ Why This Matters

Ulta Beauty's increased forecasts suggest resilience in consumer spending on beauty products, potentially indicating a stronger-than-expected performance for the company and the broader beauty retail sector despite economic headwinds.

Key facts

  • Ulta Beauty raised its annual sales and profit forecasts.
  • Full-year sales are now expected to grow between 6.7% and 7.2%.
  • Fiscal 2026 comparable sales are projected to grow between 3.2% and 3.7%.
  • Annual earnings per share are now expected to be between $28.70 and $29.

Cosmetics retailer Ulta Beauty has raised its annual sales and profit forecasts, expressing confidence that investments in marketing and product assortment will stimulate demand despite prevailing macroeconomic uncertainties. The company now projects full-year sales to increase between 6.7% and 7.2%, an upward revision from its previous forecast of 6% to 7%.

For fiscal 2026, Ulta Beauty anticipates comparable sales growth in the range of 3.2% to 3.7%, an improvement from the earlier projection of 2.5% to 3.5%. The company also updated its annual earnings per share outlook to be between $28.70 and $29, compared to its previous guidance of $28.36 to $28.80 per share.

In its fourth quarter and fiscal year results ending January 31, 2026, Ulta Beauty reported an 11.8% increase in net sales for the fourth quarter and a 9.7% rise for the full fiscal year. Comparable sales grew by 5.8% in the fourth quarter and 5.4% for the fiscal year. Diluted earnings per share were $8.01 for the fourth quarter and $25.64 for the fiscal year. The company also returned $890.5 million to shareholders through share repurchases during the fiscal year.

Frequently asked questions

Ulta Beauty now expects full-year sales to grow between 6.7% and 7.2%, an increase from its prior forecast of 6% to 7%.

The company now expects annual earnings per share in the range of $28.70 to $29, up from its prior forecast of $28.36 to $28.80 per share.

For the fiscal year ended January 31, 2026, Ulta Beauty reported net sales increased 9.7%, comparable sales increased 5.4%, and diluted EPS was $25.64.

What Happens Next

01Ulta Beauty will continue to execute its 'Ulta Beauty Unleashed' strategy.
02The company aims to build on its successes to extend its market position.
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How It Developed

Ulta Beauty raised its annual sales and profit forecasts.
The company now expects full-year sales to grow between 6.7% and 7.2%, up from its prior forecast of 6% to 7%.
Fiscal 2026 comparable sales are now expected to grow in the range of 3.2% to 3.7%, compared with a prior forecast of a 2.5% to 3.5% rise.
Annual earnings per share are expected in the range of $28.70 to $29, compared with its prior forecast of $28.36 to $28.80 per share.

Sources

T1
Ulta Beauty raises annual sales, profit forecastsReuters
T2
Financial Information :: Ulta Beauty, Inc. (ULTA)ulta.com
T2
Ulta Beauty Announces Fourth Quarter and Fiscal 2025 Results and ...ulta.com

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