Key facts
- Operation Santa Claus has evolved from a holiday fundraiser into an 'engine' for community change in Hong Kong.
- Jointly organized by the South China Morning Post and RTHK since 1988, it is one of Hong Kong's largest charitable donation drives.
- The initiative acts as a trusted intermediary, connecting corporate resources with charities to drive social impact and ESG goals.
- It supports various causes, including emergency supplies, long-term redevelopment aid, and programs for neurodivergent individuals.
- Morgan Stanley was the Top Corporate Fundraiser in 2025, marking a decade of dedication.
Operation Santa Claus (OSC), a joint initiative by the South China Morning Post and RTHK since 1988, has transformed from a simple Christmas fundraising drive into a significant force for community change in Hong Kong. Over nearly four decades, OSC has evolved to build sustained relationships with non-governmental organizations (NGOs), acting as a trusted intermediary that connects corporate resources with community needs. The campaign aims to drive social impact and achieve Environmental, Social, and Governance (ESG) goals by fostering collaborative philanthropy. It supports a range of causes, from emergency aid to long-term redevelopment and programs for neurodivergent individuals, engaging the community year-round across all 18 districts of Hong Kong. Morgan Stanley was recognized as the Top Corporate Fundraiser in 2025.