Instagram Head Adam Mosseri Testifies in Meta Lawsuit

Instagram head Adam Mosseri testified that the company spent years trying to persuade teens to use its 'Take a Break' well-being feature, with initial adoption rates proving significantly lower than publicly presented. Mosseri stated that in 2021, when the feature was under development, only 1.8% of users opted in, though an internal Meta document showed that of those who did activate it, over 90% kept it on. Mosseri explained that the company initially used notifications to encourage teens to turn on the feature, which saw some improvement but fell short of expectations. The feature was eventually made part of 'Teen Accounts' by default. Mosseri denied encouraging employees or knowing of a company policy to keep negative information away from the public. This testimony comes as part of a lawsuit by 29 U.S. states, led by California Attorney General Rob Bonta, accusing Meta of exploiting young users for profit through addictive platform design and misleading the public about safety.