Key facts
- Converse has pulled an advertisement after it was criticized for evoking KKK imagery.
- The advert featured a photo posted on Converse's Instagram account.
- Critics described the lighting in the image as resembling a white pointed hood.
- Shoes dangling in the picture were likened to an image of a lynching victim.
- Converse stated it recognized "that we got this wrong" and apologized.
- The company said the photo was part of a campaign promoting its Chuck 70 X trainer.
American footwear brand Converse has removed an advertisement from its social media platforms following widespread criticism that it evoked imagery associated with the Ku Klux Klan and lynching. The company acknowledged the misstep, stating, "We're sorry. We understand why this image is deeply upsetting and recognize that we got this wrong."