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Bluesky rolls out algorithmic opt-out for Discover feed

Created at 27 Aug · 8:36 PM1 source↑ Market-relevant
IN SHORT

Bluesky has introduced a new feature allowing users to opt out of having their posts appear in the app's main Discover feed. This change aims to give users more control over their content's visibility, preventing posts from going viral if they prefer to share only with their followers.

Who's Involved

Bluesky
open social network that introduced a new feature
Bluesky rolls out algorithmic opt-out for Discover feed

↳ Why This Matters

This feature gives users more granular control over content visibility on social media platforms, addressing a desire for more personalized and less algorithmically driven content discovery.

Key facts

  • Bluesky has launched a new feature that allows users to opt out of the app's algorithmic Discover feed.
  • The feature is designed to prevent users' posts from going viral and reaching wider audiences.
  • This setting is applied at the account level and is compatible with the AT Proto protocol.
  • Users can enable the opt-out by adjusting settings in the Privacy and Security section.

Bluesky, an open social network, has introduced a new feature that allows users to opt out of its algorithmic Discover feed. This change, implemented on Thursday, means users can prevent their posts from being surfaced to a wider audience beyond their personal network.

The company stated that the feature was developed because not all users desire viral exposure; some prefer to share content solely with their followers. While posts on Bluesky are public by default, this new setting makes them less discoverable to those outside an individual's existing network. It is important to note that this is not a privacy feature to make posts private, as Bluesky is still developing protocol-level support for private data.

The algorithmic opt-out preference is recorded at the account level, meaning it can travel with the user to other applications built on the same underlying AT Proto protocol. However, the effectiveness of this setting depends on whether those other applications choose to respect it.

Frequently asked questions

Bluesky has launched an algorithmic opt-out feature for its Discover feed, allowing users to control the visibility of their posts.

No, this feature does not make posts private. It only reduces their discoverability in the main feed for users outside of one's personal network.

The preference is recorded at the account level and is designed to travel with the user across different applications that use the AT Proto protocol.

Users can find and toggle this option within the app's Privacy and Security settings.

What Happens Next

01Users can toggle the new option in the app's Privacy and Security settings.
02The change may take up to an hour to fully take effect.

How It Developed

Bluesky introduced an algorithmic opt-out feature for its Discover feed.
The feature allows users to prevent their posts from being widely discoverable.
The setting is recorded at the account level and travels with the user across apps using the AT Proto protocol.
Users can toggle the option in the Privacy and Security settings.

Sources

T1
Bluesky adds an ‘algorithmic opt-out’ feature for those who don’t want to go viralTechCrunch

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