Key facts
- Logan Spence, Good Good's head of content, has departed the company.
- Hung Tran, Good Good's head of events, has also left.
- The departures follow an ad controversy involving cofounder Garrett Clark.
- The ad depicted Clark pushing a female group member to the ground.
- Callaway and some retailers cut ties with Good Good after the ad.
- Good Good previously lost its CEO, president, and top marketer.
Two more leaders have departed the YouTube golf collective Good Good as the company navigates the fallout from a controversial advertisement. Logan Spence, the group's head of content, announced his departure after what he described as "an incredible year." Spence was a high-level producer involved in a collaboration with General Motors, according to a person familiar with his work. Hung Tran, head of events, also left the company earlier in the month as part of layoffs, having managed events and community for Good Good. Representatives for Good Good declined to comment. The exits follow a significant backlash over a promotional video for Good Good's new driver with Callaway. The ad featured cofounder Garrett Clark pushing a female member of the group, Alexis Miestowski, to the ground and stating, "Do not touch my new driver." The incident drew criticism for promoting violence against women. In response to the outcry, Callaway and several retailers severed ties with Good Good. The company removed the ad and issued an apology. Callaway also apologized, stating that while not involved in the ad's production, its review process was insufficient and that the ad did not align with its values. This controversy marks a significant downturn for Good Good, previously considered a success in the creator economy. The group had secured retail partnerships and raised $45 million last year. In an effort to reconnect with their audience, Good Good's members recently announced a plan to play golf in all 50 states over 50 days, promising daily video content.