Key facts
- A publicist claims Emraan Hashmi's 'Serial Kisser' image was a planned PR campaign.
- Emraan Hashmi debuted in 2003 with 'Footpath'.
- He gained fame with the film 'Murder' in 2004.
This statement sheds light on the strategic use of public relations in shaping an actor's image within the entertainment industry. The 'Serial Kisser' moniker became strongly associated with Emraan Hashmi early in his career, influencing his film choices and public perception.