Key facts
- M&S has reduced the spending threshold for its UK scan & shop app.
- The new limit is £15, down from £45.
- This change is presumed to be due to revenue loss.
The scan & shop app aims to provide a frictionless in-store experience for customers. By reducing the spending threshold, M&S is likely trying to mitigate potential revenue leakage and encourage more customers to complete their purchases through the app.