Key facts
- More than 50% of transactions on the Instinct platform are for travel, according to founder Noah Shinn.
- Instinct is approaching $1 billion in annual transactions.
- The platform is growing 10% day-by-day.
- Instinct recently raised $1 billion in Series C funding at a $10 billion valuation.
- Instinct competes with Meta's Muse and Wajo in the personal agent space.
Instinct, an AI agent platform, sees over half of its transactions dedicated to travel bookings, according to its founder, Noah Shinn. Shinn shared this insight during a recent podcast interview, highlighting travel as the most frequent use case for the platform. He noted that Instinct is nearing $1 billion in annual transactions and experiencing rapid growth, with both user numbers and transaction volume increasing by approximately 10% daily.
Shinn also discussed the potential for AI agents to revolutionize restaurant reservations. He suggested that agents could intelligently manage bookings for special occasions, prioritizing users with significant events while also helping restaurants identify and cater to desirable patrons, potentially moving away from a simple first-come, first-served model. Some observers have raised concerns about the potential for AI agents to misrepresent occasions or for restaurants to favor local regulars over new clientele.
Instinct recently secured $1 billion in Series C funding, achieving a $10 billion valuation. The company operates in the competitive personal agent market, facing rivals such as Meta's Muse and Wajo.