Key facts
- Hong Kong Tourism Board launches a 13-day summer campaign.
- The campaign runs from June 19 to July 1.
- It features citywide discounts and events.
- The campaign marks the 50th anniversary of international dragon boat races.
- The goal is to attract overnight visitors.
The Hong Kong Tourism Board is initiating a 13-day "Hong Kong Summer Fun" campaign, scheduled from June 19 to July 1. This initiative aims to boost tourism by offering citywide discounts and hosting various events, coinciding with the 50th anniversary of the international dragon boat races held at the Tsim Sha Tsui waterfront. The board hopes this campaign will attract a greater number of overnight visitors during the summer travel season.