Key facts
- A report by Equis found that "socialism attacks" were effective in swaying some Hispanic voters.
- The report indicated that Trump made gains with Latino voters in the 2020 election.
- Concerns about socialism among Hispanic voters increased with assimilation.
- Voters relying on WhatsApp or right-wing media were more likely to fear socialism.
- Primary concerns about socialism included government dependency and control.
A comprehensive report by Equis suggests that concerns about socialism have negatively impacted Democratic support among Hispanic voters. The analysis, based on extensive polling and focus groups, indicates that the "socialism attack" narrative successfully resonated with a segment of the Latino electorate, contributing to gains for Donald Trump in the 2020 election.