Key facts
- Jilin province party secretary Huang Qiang met with digital content creators.
- The meeting took place at Songyuan Coffee Shop in Changchun on Wednesday.
- Huang urged influencers to promote mainstream values and positive energy.
- The goal was to ensure content aligns with the party's political direction and propaganda.
Jilin province party secretary Huang Qiang met with digital content creators at a coffee shop in Changchun on Wednesday, encouraging them to "actively promote mainstream values and spread positive energy." The meeting, according to a local government statement, aimed to ensure that the influencers' content aligns with the Communist Party's political direction and propaganda goals.
During the session, Huang emphasized the importance of studying Xi Jinping's thoughts on building a strong cyber power and firmly grasping the correct political and public opinion direction. The influencers, including Wang Wendong and Zhang Ruining, shared their experiences and expressed their willingness to continue creating positive content about Jilin, suggesting collaborations between mainstream media and self-media.
Huang also discussed promotional efforts for the Changchun Winter Universiade and cultural tourism, and gifted books to the creators. He thanked them for their contributions to raising Jilin's profile and urged them to continue promoting their home province. He also instructed relevant departments to provide support to the creators.