A UK court has approved a £3 billion class-action lawsuit against Apple over alleged anti-competitive iCloud practices. Consumer group Which? claims Apple trapped millions of users into its service, leading to overcharging.

The lawsuit could result in significant financial penalties for Apple and potentially lead to changes in its market practices, impacting competition in cloud storage services.
A UK court has granted permission for a class-action lawsuit against Apple, accusing the technology giant of abusing its dominant market position. Consumer group Which? alleges that Apple has effectively trapped millions of British iPhone and iPad users into its iCloud service, charging them inflated prices for storage and providing less free storage than would otherwise be available. The lawsuit, which covers the period from November 8, 2018, to June 8, 2026, claims that Apple's practices have cost UK consumers millions of pounds. Which? is seeking compensation for these overpayments and aims to force Apple to open up competition in the cloud storage market. Apple has strongly denied the accusations, stating that its iCloud practices are not anti-competitive and that customers are not compelled to use its service. The company asserts that it works to make data transfer easy and that many customers utilize third-party alternatives. If the lawsuit is successful, it could result in a payout of up to £3 billion, with individual customers potentially receiving up to £77. A trial is expected in 2028.