Key facts
- The Wine Society has partnered with Preferabli.
- Preferabli is a Sensorial AI platform for product and experience recommendations.
- The Wine Society is the world's oldest member-owned community of wine lovers.
The Wine Society, established as the world's oldest member-owned community for wine enthusiasts, has announced a new partnership with Preferabli. Preferabli is a leading platform that utilizes Sensorial AI to provide discovery and recommendation software specifically designed for sensory consumer products and experiences. This collaboration is set to enhance how members of The Wine Society discover and engage with wines, leveraging AI to offer personalized recommendations and insights.