Key facts
- South Korea is experiencing a record influx of foreign tourists seeking cosmetic procedures.
- The boom in medical tourism is raising concerns about the strain on the country's healthcare system.
South Korea is witnessing an unprecedented surge in foreign visitors coming to the country for cosmetic procedures. This trend, while boosting the beauty tourism sector, is raising significant concerns about the capacity and balance of the nation's healthcare system. Advertisements for cosmetic treatments are prevalent in areas like Seoul's Gangnam district, highlighting the industry's visibility and scale.