Key facts
- Peter Thiel believes Apple has done 'nothing new' since Steve Jobs died in 2011.
- He described Apple's post-Jobs strategy as focused on scaling and branding.
- Thiel contrasted Apple's innovation with that of Elon Musk and Steve Jobs.
Venture capitalist Peter Thiel stated that Apple has failed to innovate since the death of its co-founder Steve Jobs in 2011. Thiel described the company's post-Jobs era as primarily focused on scaling and branding, with limited new inventions beyond the mobile phone.

Peter Thiel's critique of Apple's innovation trajectory since Steve Jobs' passing offers a perspective on the company's product development and market position, particularly in contrast to emerging AI technologies.
Venture capitalist Peter Thiel has stated that Apple has not introduced significant new innovations since the death of its co-founder Steve Jobs in 2011. In a September interview with author Walter Isaacson for the 'Builder's Podcast,' released on Thursday, Thiel described Apple's post-Jobs era as primarily focused on scaling and branding, with limited groundbreaking inventions beyond the mobile phone.
While acknowledging the ubiquity of Apple products like MacBooks and iPhones, and the design success of AirPods, Thiel expressed disappointment with the company's lack of vision. He suggested that figures like Elon Musk and Steve Jobs were more beneficial to society than current CEO Tim Cook. Thiel did, however, refer to Apple as a 'pure, well-run value stock.'
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