Key facts
- Melissa Macerato moved from chief revenue and marketing officer to president and chief commercial officer at Longbridge Financial.
- Longbridge said it holds a 31% market share in serving older homeowners, with annualized growth above 40% since January 2024.
- CEO Chris Mayer said the sales, marketing and training departments Macerato built account for more than 40% of employees.
- Macerato joined Longbridge in 2012, a few months after its founding, and has overseen sales, training, marketing, human resources and product development.
- Longbridge said Macerato helped take HELOC For Seniors, a credit line for borrowers 62 and older, from concept to market.
Longbridge Financial promoted Melissa Macerato to president and chief commercial officer, moving her up from chief revenue and marketing officer, the company announced on November 9, 2026.
Macerato has been part of Longbridge's leadership team since 2012, a few months after the lender was founded, the company said. Longbridge described her as central to its shift from a reverse mortgage lender into a broader home equity lender serving homeowners 55 and older.
Longbridge said it holds a 31% market share in its core business of serving older homeowners and that annualized growth has exceeded 40% since January 2024. The company said the promotion recognizes her work on business strategy, organizational development and culture.
"Melissa has represented the heart and soul of Longbridge since joining us during our startup phase, when we didn't have a single loan officer," CEO Chris Mayer said in a statement. He said the sales, marketing and training departments she built now account for more than 40% of employees, and that 94% of employees say Longbridge is a great place to work.
Macerato has overseen sales, training, marketing, human resources and product development at Longbridge. The company said she helped take HELOC For Seniors, a home equity line of credit for borrowers 62 and older, from concept to market, and helped grow its Platinum reverse mortgage portfolio.
Before Longbridge, Macerato worked at MBNA America as a vice president and at GE Capital as a senior director, where she was among the first participants in its Six Sigma quality program and reached Black Belt status, according to the report. She later led reverse mortgage sales at MetLife, hiring more than 150 salespeople and managers, before joining Longbridge after MetLife began winding down its bank.