Hyundai Motor's vehicle sales dropped 16% in September compared to the previous year, primarily due to fewer working days caused by the Chuseok holiday. The South Korean automaker sold 307,998 vehicles last month, with both domestic and overseas sales experiencing declines.
The sales figures from Hyundai Motor, a major global automaker, provide insight into the automotive industry's performance and consumer demand, particularly in key markets like South Korea and internationally. Fluctuations in sales can indicate broader economic trends and the impact of seasonal factors or new model introductions on consumer purchasing behavior.
Hyundai Motor Co., South Korea's largest automaker, reported a 16% decrease in sales for September compared to the previous year. The company sold 307,998 vehicles in the month, down from 366,731 units in September 2025. This decline was attributed to fewer working days during the Chuseok holiday and a delayed demand for new models. Domestic sales saw a significant drop of 25.7%, falling to 49,022 units, while overseas sales decreased by 13.9% to 258,976 units. For the first nine months of the year, cumulative sales declined by 7% to 2,886,763 vehicles from 3,105,346 units in the same period last year. Hyundai plans to expand its SUV lineup with the upcoming launch of the all-new Tucson SUV in the domestic market.
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