Key facts
- Google, OpenAI, Meta, and TikTok have joined forces with Japanese authorities and businesses to launch the Japan Anti-Scam Alliance (JASA).
- The alliance aims to combat a wave of online scams increasingly targeting victims through advanced technology, often originating from hubs in Southeast Asia.
- JASA was established on August 26, 2026, at the Anti-Scam Conference Japan 2026.
- The initiative is a neutral, non-profit collaborative platform designed to bring together stakeholders across industry boundaries, including telecommunications, advertising, finance, and security businesses, consumer organizations, speciali
- Online scam-related damage in Japan reached a record high of 324.1 billion yen in 2025, with 43,000 recognized cases.
- Key activities for JASA include sharing anti-scam intelligence, facilitating practitioner dialogues, promoting public-private partnerships, strengthening international cooperation, and conducting joint awareness activities.
Google, OpenAI, Meta, and TikTok have joined forces with Japanese authorities and businesses to establish the Japan Anti-Scam Alliance (JASA), a new initiative aimed at combating the growing wave of online scams. The alliance was officially launched on August 26, 2026, in Tokyo.
The formation of JASA comes in response to a significant increase in online scam-related damage in Japan, which reached a record high of 324.1 billion yen in 2025, with 43,000 recognized cases. Criminal networks operating in Southeast Asia are increasingly leveraging advanced technology to target victims.
JASA is designed as a neutral, non-profit collaborative platform that transcends company, industry, and government boundaries. Its core concept is to build a "One Team" approach to foster mutual exchange of knowledge and insights, and to share Japan's experiences and practices across Asia and globally. The alliance aims to disrupt the entire online scam supply chain, from initial contact through social media, advertisements, or phone calls, to redirection into closed environments and final remittance.
Key activities for JASA will include sharing anti-scam intelligence, understanding scam trends, developing frameworks for sharing scam signals, facilitating practitioner dialogues on emerging scam methods and countermeasure technologies, promoting public-private partnerships with relevant government ministries, and strengthening international cooperation to detect overseas scam methods early.
Founding support partners include Google, Trend Micro, Meta, OpenAI Japan, Match Group, and TikTok Japan. The alliance also aims to connect with global anti-scam networks and international organizations.