Key facts
- EasyJet will launch a loyalty program.
- It will be the first budget airline to offer such a scheme.
- The program will not include lounge access.
EasyJet is preparing to launch a loyalty program, marking a significant move for the budget airline sector. Historically, loyalty schemes have been the domain of premium carriers like British Airways and Virgin Atlantic. However, EasyJet's upcoming program will differentiate itself by not offering lounge access, a common perk in traditional airline loyalty offerings.