Key facts
- Bausch + Lomb launched Blink Triple Care Preservative Free eye drops in the U.S.
- The eye drops are preservative-free.
- The product is designed to provide long-lasting relief for dry eyes.
The launch of new pharmaceutical products, especially those addressing common health concerns like dry eye, can impact a company's market share and revenue. This launch by Bausch + Lomb is a direct move to capture a segment of the eye care market seeking preservative-free options.