Key facts
- Block Inc.'s Cash App has launched Cash App Tags, NFC payment accessories.
- The first accessory is the Cash App Wand, priced at $25.
- The Wand is available in a limited run.
- It functions anywhere Visa tap-to-pay is accepted.
- The Wand is linked to the Cash App Card and can be managed via the app.
Block Inc.'s financial technology arm, Cash App, has introduced a new line of NFC-enabled payment accessories called Cash App Tags. The initial offering is the Cash App Wand, a pearlescent keychain accessory priced at $25. This limited-edition item is designed to work wherever Visa tap-to-pay is accepted, functioning similarly to the Cash App Card itself but via a distinct accessory. Users must have an active Cash App Card to utilize the Wand, which can be activated and managed through the Cash App. The company's move aims to add a novel, albeit theatrical, element to the contactless payment experience.