Key facts
- WhatsApp is introducing a username feature to allow users to connect without sharing phone numbers.
- Users can reserve usernames between 3 and 35 characters.
- The feature aims to enhance user privacy and control over personal information.
- Businesses and creators can claim existing Facebook or Instagram usernames.
- Usernames will not be searchable within the app.
WhatsApp has introduced a new username feature, allowing users to create a unique identifier that can be shared instead of their phone number. This move aims to enhance user privacy and give individuals more control over who can contact them. Users can begin reserving their chosen usernames, which must be between 3 and 35 characters, starting today. Meta, WhatsApp's parent company, stated that top celebrities, VIPs, and organizations will have their usernames reserved, and businesses and creators can align their WhatsApp username with their existing Facebook or Instagram handles.