Key facts
- Peloton acquired Skōp, a Pilates company.
- The acquisition aims to leverage the growing popularity of Pilates.
Peloton has announced the acquisition of Skōp, a company that specializes in Pilates. This strategic move is intended to allow Peloton to capitalize on the increasing popularity of Pilates as a fitness discipline. The company aims to integrate Skōp's offerings to expand its own fitness ecosystem.