Key facts
- Dana White's Zuffa Boxing is launching in the UK.
- Chris Billam-Smith will headline the first Zuffa Boxing event.
- The event will take place in Bournemouth, UK.
- The launch occurs amid an ongoing feud between White and Eddie Hearn.
Dana White's foray into boxing promotion with Zuffa Boxing is set to make its debut in the United Kingdom. The inaugural event will feature Chris Billam-Smith as the headliner, competing in his hometown of Bournemouth. This launch marks a significant expansion for White's boxing interests and occurs against the backdrop of a continuing public feud with fellow promoter Eddie Hearn. The rivalry between the two prominent figures in the combat sports world adds an extra layer of intrigue to Zuffa Boxing's UK debut.