Key facts
- Japanese beverage companies are creating coffee alternatives.
- The development is a response to climate change impacting coffee bean supplies.
- Coca-Cola and Asahi Soft Drinks are involved in this trend.
Beverage makers in Japan are exploring alternatives to traditional coffee drinks as climate change poses a threat to the global supply of coffee beans. Companies like Coca-Cola and Asahi Soft Drinks are reportedly experimenting with these new options in anticipation of a potential supply crisis.
The trend highlights growing concerns within the food and beverage industry about the long-term availability and stability of key agricultural commodities due to environmental factors.