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Estee Lauder raises annual forecasts on resilient demand ahead of holiday season

Reuters
Estee Lauder raises annual forecasts on resilient demand ahead of holiday season

Nov 2 (Reuters) - Estee ‌Lauder raised its annual sales and profit forecasts on Monday, ​banking ‌on resilient demand for its premium ‌skincare and fragrance brands ahead of the holiday season as CEO Stephane ‌de La Faverie's year-long turnaround efforts boost growth.

Consumers, particularly affluent and younger groups, have continued to indulge in skincare ⁠and fragrance purchases despite economic ‌uncertainty, strengthening sales for ⁠the Clinique and Tom Ford owner's luxury ​skincare and fragrances.

As part of CEO's 'Beauty Reimagined' strategy, Estee Lauder has ​been focusing on faster innovation, ​expanding ‌into new channels and markets, leveraging AI ​for consumer insights and ⁠marketing, increasing consumer-facing investment, streamlining ‌operations and ​saving costs by ​trimming roles.

The company expects fiscal 2027 organic sales to grow between 4% and 5.5%, compared with its prior ‌forecast of a 3% to 5% rise.

It also expects annual adjusted profit ‌to ​be in the range of $3.20 to $3.45 per share, compared with its earlier forecast of $3.10 to $3.35.

(Reporting by Anuja Bharat Mistry ‌in Bengaluru; Editing by Shinjini Ganguli)