Key facts
- California Regional MLS (CRMLS) introduced a new listing option.
- The new option is called 'Limited Exposure Coming Soon'.
- This feature allows sellers to control online distribution of listings before they are active.
- Sellers can opt out of syndication to third-party sites.
- Sellers can still allow sharing on broker-controlled platforms.
California Regional MLS (CRMLS) has introduced a new listing option called 'Limited Exposure Coming Soon.' This feature is designed to give sellers greater control over how their properties are marketed and distributed online before they are officially listed as active. The primary function of this new option is to allow sellers to opt out of syndication to various third-party real estate websites. While opting out of broad syndication, sellers can still choose to have their listings shared on platforms that are controlled by real estate brokers. This provides a middle ground, enabling a controlled release of information about the property to a more targeted audience during the pre-market period. The intention behind this feature is to manage the visibility of a listing before it becomes fully available to the general public, potentially creating more focused interest from buyers and their agents.