Key facts
- Phoebe Gates's AI-powered shopping app, Phia, has announced its Series A funding.
- The app has attracted a list of notable investors, including celebrities.
- The investor list has been compared to a festival lineup.
Phoebe Gates, daughter of Microsoft co-founder Bill Gates, has launched her AI-powered shopping app named Phia. The company recently announced its Series A funding round, drawing attention not only for the technology but also for the high-profile individuals investing in the venture. The announcement was likened to a festival lineup, suggesting a significant and well-known group of backers, including celebrities such as Khloé Kardashian and Sydney Sweeney.