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Spain's tourism boom contrasts with residents' inability to afford holidays

Created at 28 Jul · 6:46 AM1 source↑ Market-relevant
IN SHORT

Spain is on track to break tourism records this summer, expecting 43 million visitors. However, a recent survey reveals that 32.2% of Spanish residents cannot afford a week-long holiday due to rising living costs, with essential expenses like housing and food consuming a large portion of household income.

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Key Numbers

43 millioninternational tourists expected in Spain this summer
6%increase in tourists compared to 2025
64 billion eurosprojected tourist spending
32.2%Spanish population unable to afford a week-long holiday
1.2 pointsfall in holiday affordability compared to 2024
27%Spaniards who say they will not go on holiday
8%Spaniards who do not know if they can afford a holiday
47.4 pointsOCU Family Solvency Index
45%families struggling with housing costs
42%households with problems affording food
52%households finding it difficult to afford a holiday
1,555 eurosaverage cost of a beach holiday per family
2,327 euros
average cost of an international trip per family
665 eurosaverage cost of a trip to the village per family
69%households finding it hard to save money
36.4%population unable to cope with unforeseen expenses in 2025
8.5%people making ends meet with great difficulty
25.7%people at risk of poverty or social exclusion in 2025
10%increase in foreign tourist spending forecast

Who's Involved

Spain
country expecting record foreign tourist numbers
Turespaña
agency forecasting 43 million tourists and 64 billion euros in spending
National Statistics Institute (INE)
source of the Living Conditions Survey
Ileana Izverniceanu
Communications Director at the Spanish Organisation of Consumers and Users (OCU)
Spanish Organisation of Consumers and Users (OCU)
organisation highlighting affordability issues for Spanish residents
Spain's tourism boom contrasts with residents' inability to afford holidays

↳ Why This Matters

The stark contrast between Spain's booming tourism sector and the financial struggles of its residents highlights the ongoing cost of living crisis and its impact on essential aspects of well-being, such as leisure and family time.

Key facts

  • Spain anticipates a record number of foreign tourists this summer, with 43 million visitors expected.
  • Despite the tourism boom, 32.2% of Spanish residents cannot afford to take a holiday for at least one week per year.
  • Rising costs for housing, food, and utilities are significantly impacting household budgets.
  • The Spanish Organisation of Consumers and Users (OCU) states that holidays are often cut from budgets due to financial pressures.
  • Families that can afford holidays are reducing trip duration and spending.

Spain is poised to achieve record-breaking numbers of foreign tourists this summer, with projections indicating around 43 million visitors and an estimated spending of nearly 64 billion euros. This surge in international tourism contrasts sharply with the financial realities faced by many Spanish residents.

A report from the National Statistics Institute (INE) reveals that 32.2% of the population cannot afford to take a holiday for at least one week annually. While this figure has slightly decreased from the previous year, a significant portion of Spanish households still find a break out of reach.

Ileana Izverniceanu, Communications Director at the Spanish Organisation of Consumers and Users (OCU), explained to Euronews that this situation is a long-standing economic reality, not solely attributable to the rising cost of travel. The OCU's survey indicates that 27% of Spaniards will not take a holiday, with an additional 8% uncertain about their ability to do so, reflecting widespread economic uncertainty.

The OCU Family Solvency Index, though slightly improved, remains below pre-pandemic levels, suggesting that many families do not yet feel the economic recovery in their daily lives. Essential expenses such as housing, food, and utilities consume a substantial part of household income, making holidays a dispensable luxury for many.

Families that do manage to travel are adapting by shortening their trips, choosing less distant destinations, opting for cheaper accommodation, or limiting their leisure spending. The average cost of a beach holiday is estimated at 1,555 euros, with international trips costing an average of 2,327 euros, amounts deemed unaffordable by many.

The OCU emphasizes that the inability to save exacerbates the problem, with 69% of households struggling to set aside income. This makes planning for exceptional expenses like holidays difficult without compromising other essential payments. The organization advocates for measures to alleviate the cost of living, particularly in housing, energy, and food sectors, stressing that holidays are crucial for well-being and work-life balance.

Frequently asked questions

Spain expects to receive around 43 million international tourists between June and September.

According to the National Statistics Institute (INE), 32.2% of the Spanish population could not afford to go away from home on holiday for at least one week a year.

Rising costs for housing, food, utilities, and other essential expenses consume a large part of household income, leaving little for leisure activities like holidays.

The OCU estimates the average cost of a beach holiday per family at 1,555 euros, an international trip at 2,327 euros, and a short trip to the village at 665 euros.

What Happens Next

01OCU calls for government measures to ease the cost of living.
02OCU recommends advance planning and price comparison for holidays.

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Cadence

How It Developed

Spain expects to receive 43 million international tourists between June and September.
Foreign tourist spending is projected to reach nearly 64 billion euros.
A survey indicates 32.2% of the Spanish population cannot afford a week-long holiday annually.
The Spanish Organisation of Consumers and Users (OCU) notes that essential expenses are crowding out holiday budgets.
OCU estimates 52% of households find affording a holiday difficult.
Families who do travel are shortening trips, choosing closer destinations, or limiting spending.
OCU calls for measures to ease the cost of living, particularly for housing, energy, and food.

Sources

T1
Spain breaks tourism records while one in three Spaniards cannot afford a holidayEuronews

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