Key facts
- Rich Eisen has written a book titled 'This Was SportsCenter: Stories From the Set'.
- The book details the history and cultural impact of ESPN's 'SportsCenter'.
- 'SportsCenter' launched in 1979 as ESPN's flagship show.
- The show is a cornerstone of ESPN and a part of pop culture.
- Its 'This Is SportsCenter' commercials are considered classics.
Rich Eisen's new book, 'This Was SportsCenter: Stories From the Set,' offers an exclusive look behind the scenes of ESPN's iconic flagship show. Launched in 1979, 'SportsCenter' has evolved from a new cabler's primary offering into a cornerstone of the sports network and a significant part of American pop culture. Generations have relied on the show for scores, highlights, and sports news. The book also delves into the history of its widely recognized and often-imitated 'This Is SportsCenter' commercials, which have become classics in their own right.