Key facts
- Coca-Cola is currently facing an internal conflict.
- This internal struggle has become the main focus for the company.
- The conflict overshadows the historical rivalry between Coca-Cola and Pepsi.
The long-standing rivalry between Coca-Cola and Pepsi, once the dominant debate in the soda industry, has been eclipsed by a new internal conflict within Coca-Cola. This internal struggle has now become the primary focus for the company, shifting the narrative away from external competition.