Key facts
- Rivian's new R2 SUV starts at $45,000.
- The R2 offers up to 345 miles of range.
- The R2 features a 15.6-inch touchscreen and 11 cameras with five radar sensors.
- The R2 can tow up to 4,400 pounds with an optional package.
- The R2 is built in Normal, Illinois.
Rivian has unveiled its new R2 SUV, a more affordable and compact electric vehicle designed for adventure, marking a significant step towards broader market appeal and financial stability. The R2 lineup starts at $45,000 for the base model, with higher trims like the Performance model priced at $57,990. It offers a range of up to 345 miles on a single charge and boasts horsepower figures from 350 hp to 656 hp, with 0-60 mph times as quick as 3.6 seconds.
The R2 is built on a new platform and will be manufactured in Normal, Illinois, alongside Rivian's existing R1 series vehicles. The SUV features a 15.6-inch touchscreen infotainment system, 11 cameras, and five radar sensors for advanced driver-assistance features, including Rivian's Autonomy+ hands-free driving system. The vehicle can also tow up to 4,400 pounds with an optional package.
This launch is considered a critical project for Rivian, aiming to attract a wider customer base beyond its luxury R1 models. The R2 is expected to compete with a range of EVs and gasoline-powered SUVs from brands like Audi, BMW, Chevrolet, Mercedes, and Toyota. Initial market reactions have been positive, with observers noting the competitive pricing and features could significantly impact Rivian's market share.
