Key facts
- Nigel Farage plans to change his Facebook account management team.
- The decision stems from the team's under-performance.
- Rupert Lowe, a rival right-wing party leader, has a large social media following.
Nigel Farage has privately stated his intention to overhaul the team responsible for managing his Facebook account. This move is reportedly driven by the team's perceived under-performance when contrasted with the significant social media presence of Rupert Lowe, the leader of a competing right-wing political party.