Key facts
- The Loops Hong Kong offers a one-stop recycling service.
- The company aims to simplify recycling of various materials.
Jorch Wong Ching-hei left his advertising career in 2019 to establish The Loops Hong Kong, a start-up focused on tackling urban waste. Wong identified inconvenience as a major obstacle to recycling, prompting him to create a service that consolidates the collection of different materials. He visited recycling plants and learned about the processing of paper, plastics, and metals to develop his business model. Separately, Hong Kong environmental innovator Shawn Cheng Yat-ho has dedicated over 15 years to transforming waste into opportunities.
