Key facts
- Teremana Tequila launched limited-edition bottle designs called The Craft Editions.
- The designs are for the Blanco and Reposado expressions.
- The inspiration for the designs comes from the brand's small-batch production process.
Teremana Tequila, a premium small-batch tequila brand co-founded by Dwayne Johnson, has unveiled its new limited-edition bottle designs, dubbed The Craft Editions. These new designs for the Blanco and Reposado expressions are inspired by the brand's meticulous production process, tracing the journey from the agave fields to the copper pot stills. The launch aims to highlight the high-craft nature of the tequila's small-batch production.