Key facts
- Siemens projects its online store revenue will more than double in the current year.
- The Xcelerator store bundles Siemens' software with third-party products and hardware.
- Siemens is steering customers toward its digital sales platform.
Siemens AG expects revenue from its online store, Xcelerator, to more than double this year. The company, known for factory automation systems and power-grid equipment, is increasingly directing customers to the Xcelerator platform, which bundles its software offerings with third-party products and selected hardware, such as the Vectron X locomotive. This projection highlights a growing corporate trend towards leveraging digital sales channels.