Key facts
- Clinch has expanded its integration with Amazon Ads.
- The integration supports automated creative trafficking for display and video ads.
- This functionality is available through Amazon DSP.
- Clinch is among the first third-party ad servers to support the trafficking API.
Clinch, an agentic AI platform focused on omnichannel content orchestration, has announced an expanded integration with Amazon Ads. This new integration allows for automated creative trafficking for both display and video advertisements within the Amazon DSP. The company highlights that this development positions Clinch as one of the initial third-party ad servers to offer support for the trafficking API, streamlining the process for advertisers using Amazon's platform.