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Brits believe supermarkets profiteer despite slowing food inflation

Created at 12 Aug · 4:11 AM1 source↑ Market-relevant
IN SHORT

A new poll reveals that 70% of UK voters believe supermarkets are making excessive profits from food inflation, despite evidence suggesting otherwise and slowing inflation rates. The Chancellor has warned retailers against price gouging.

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Key Numbers

70%UK voters believe supermarkets profiteer
43%Brits agree slightly supermarkets unfairly profit
27%Brits strongly believe grocers price gouge
1.7%Food inflation rate in June
32pVoters' estimated grocer profit per pound
3pActual grocer profit per pound

Who's Involved

John Healey
Chancellor who warned retailers against price gouging
British Retail Consortium (BRC)
Represents UK retailers and stated low profit margins
Jim Bligh
BRC's corporate affairs director
Brits believe supermarkets profiteer despite slowing food inflation

↳ Why This Matters

The widespread public perception of supermarket profiteering, despite evidence to the contrary and slowing inflation, highlights a significant trust deficit between consumers and retailers. This sentiment could influence consumer behavior, political discourse, and regulatory scrutiny on the grocery sector.

Key facts

  • 70% of UK voters believe supermarkets are making excessive profits from food inflation.
  • 43% of polled Brits 'agree slightly' that supermarkets are unfairly profiting from rising prices.
  • 27% of polled Brits 'strongly believe' grocers are engaging in price gouging.
  • Chancellor John Healey warned retailers against using rising costs as an excuse to raise prices.
  • The British Retail Consortium stated that the grocery industry is one of the UK's lowest margin industries.
  • Food inflation slowed to 1.7% in June.
  • Voters estimated grocers' profit at 32p per pound, while the actual profit is 3p per pound.

A significant majority of UK voters, 70%, believe that supermarkets are profiteering from food inflation, according to a recent City AM/Freshwater Strategy poll. This perception persists despite slowing food inflation rates, which reached 1.7% in June, and Chancellor John Healey's acknowledgment that there is little evidence of widespread price gouging.

Healey had previously warned retailers against using increased energy and supply costs, exacerbated by global events like the Iran war and the closure of the Strait of Hormuz, as an excuse to inflate prices. He stated that regulators have the power to clamp down on such practices if they occur.

However, the British Retail Consortium (BRC), representing major grocers like Sainsbury's, Tesco, and Asda, pushed back against these suggestions. Jim Bligh, the BRC's corporate affairs director, emphasized that the grocery sector operates on very low profit margins, making it unhelpful to label retailers as potential profiteers.

The poll also revealed a split in opinion based on political allegiance, with higher percentages of Green and Labour voters believing in supermarket profiteering compared to Conservative voters. The findings come as food inflation has decelerated, contrary to earlier warnings of potential 10% inflation later in the year, attributed by the BRC to intense competition among retailers.

Furthermore, the poll highlighted a significant disconnect between public perception and reality regarding profit margins. Voters estimated that supermarkets make 32p in profit for every pound spent, more than ten times the actual figure of 3p. When informed of the actual profit margin, belief in price gouging among respondents fell to 32%.

Frequently asked questions

According to a recent poll, 70% of UK voters believe that supermarkets are making excessive profits from food inflation.

Supermarkets make approximately 3p in profit for each pound spent, a figure significantly lower than the 32p estimated by voters.

Chancellor John Healey has warned retailers against unnecessarily raising prices and stated that regulators have powers to clamp down on price gouging if it occurs, though he admitted seeing little evidence of it.

Food inflation has slowed in recent months, reaching as low as 1.7% in June, contrary to earlier warnings of potentially higher rates later in the year.

What Happens Next

01Regulators may monitor supermarket pricing practices more closely.
02Retailers may increase efforts to communicate their profit margins and competitive pricing strategies.

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Cadence

How It Developed

A poll found 70% of UK voters believe supermarkets are making excessive profits from food inflation.
Chancellor John Healey warned retailers against raising prices unnecessarily.
The British Retail Consortium stated that the grocery sector has low profit margins.
Food inflation has slowed to 1.7% in June.
Voters estimated grocers' profit at 32p per pound, far exceeding the actual 3p.

Sources

T1
Brits think supermarkets are profiteering – despite slowing food inflationCity AM

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