Key facts
- Apple announced Apple Intelligence, a new AI system for its devices.
- The AI features will be integrated into iOS 18, iPadOS 18, and macOS Sequoia.
- New capabilities include enhanced writing tools, image generation, and a more capable Siri.
- Apple is partnering with OpenAI to integrate ChatGPT into its devices.
- The company emphasized privacy and on-device processing for many AI tasks.
Apple has officially entered the generative AI race with the unveiling of Apple Intelligence, its new AI system designed to be deeply integrated into the user experience across iPhone, iPad, and Mac. The announcement, made at the company's Worldwide Developers Conference, showcased a suite of AI-powered features aimed at enhancing productivity and creativity.
Key features include enhanced writing tools that can rewrite, proofread, and summarize text, as well as image generation capabilities for creating custom images. Siri, Apple's virtual assistant, is also set to receive a significant upgrade, becoming more conversational and context-aware, able to understand and act on user requests across applications.