Key facts
- Toyota is now offering retrofitting of advanced safety features for used car buyers.
- The program aims to increase sales at Toyota dealerships and create a new revenue stream.
- Dealerships currently sell approximately 350,000 used cars annually, targeting 550,000 by 2030.
Toyota Motor has introduced a new option for used-car buyers, allowing them to retrofit their vehicles with advanced safety features. This initiative is designed to enhance sales at Toyota dealerships and create an additional source of revenue for the company.
Currently, Toyota dealerships sell an estimated 350,000 used cars each year. The automaker has set a target to increase this figure to 550,000 vehicles by the year 2030.
The available safety features include systems like the Star Safety System™, which integrates traction, cornering, and braking technologies. Other features mentioned in Toyota's safety suite are airbags, the LATCH System for child seats, and on automatic transmission models, the GR86 Active Safety Suite. This suite can include Pre-Collision Braking System, Adaptive Cruise Control, Lane Departure Warning, and Rear Parking Sonar with Reverse Automatic Braking. Additionally, features like Blind Spot Detection and an Adaptive Front-Lighting System are available.