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Cracker Barrel Sells Maple Street Biscuit Co. Assets, Completes Sale-Leaseback

Created at 21 Jul · 6:21 PM1 source↑ Market-relevant
IN SHORT

Cracker Barrel is selling its Maple Street Biscuit Co. assets to Biscuit Belly and closing remaining locations, anticipating up to $47 million in exit costs. The company also completed a sale-leaseback deal for 26 stores, generating $77 million to reduce debt.

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Key Numbers

$47Mmaximum exit costs for Maple Street sale
$39Mnoncash charges expected in Q4
$8Mcash costs for lease terminations, severance, and exit expenses
35Maple Street Biscuit Co. locations acquired by Biscuit Belly
16remaining Maple Street Biscuit Co. locations to be shuttered
2%Maple Street Biscuit Co. contribution to annual revenue
$77Mproceeds from sale-leaseback deal
26company-owned stores in sale-leaseback deal
$3.27B-$3.3Bprevious revenue guidance for FY2026
$120M-$125Mprevious adjusted EBITDA guidance for FY2026
$36Mpurchase price for Maple Street Biscuit Co. in 2019
28Maple Street Biscuit Co. locations at time of 2019 acquisition
14underperforming Maple Street Biscuit Co. locations closed in September
20Biscuit Belly locations

Who's Involved

Cracker Barrel Old Country Store Inc.
Company selling Maple Street Biscuit Co. assets and completing sale-leaseback
Maple Street Biscuit Co.
Restaurant chain being divested by Cracker Barrel
Biscuit Belly
Fast-casual chain acquiring Maple Street Biscuit Co. assets
Julie Masino
President and CEO of Cracker Barrel
Cracker Barrel Sells Maple Street Biscuit Co. Assets, Completes Sale-Leaseback

↳ Why This Matters

These strategic financial maneuvers aim to streamline Cracker Barrel's operations, reduce debt, and improve overall profitability by shedding underperforming assets and monetizing real estate, positioning the company for long-term success and potentially meeting higher financial guidance.

Key facts

  • Cracker Barrel sold its Maple Street Biscuit Co. assets to Biscuit Belly.
  • Biscuit Belly acquired 35 Maple Street Biscuit Co. locations and its trademark.
  • Cracker Barrel will close the remaining 16 Maple Street Biscuit Co. locations.
  • The company anticipates up to $47 million in exit costs related to the Maple Street sale.
  • Cracker Barrel generated approximately $77 million from a sale-leaseback deal on 26 stores.
  • Proceeds from the sale-leaseback will be used to reduce Cracker Barrel's debt.

Cracker Barrel Old Country Store Inc. has divested its Maple Street Biscuit Co. subsidiary and completed a sale-leaseback transaction on 26 of its own stores, moves expected to enhance financial performance and future profitability. The company sold the assets of Maple Street Biscuit Co. to fast-casual chain Biscuit Belly, which acquired 35 existing locations along with the brand's trademark and intellectual property. Cracker Barrel plans to close the remaining 16 Maple Street Biscuit Co. restaurants, anticipating a total of up to $47 million in exit costs, including noncash charges and cash expenses for lease terminations and severance.

Despite these costs, Cracker Barrel expects the divestiture to improve earnings before interest, taxes, depreciation, and amortization starting in fiscal year 2027, as Maple Street contributed less than 2% to annual revenue. Concurrently, Cracker Barrel generated approximately $77 million in proceeds from a sale-leaseback deal with an institutional real estate investor for 26 of its company-owned stores. These funds are earmarked for debt reduction, and the transaction is also noted as tax-efficient, allowing the company to utilize capital loss carryforwards.

President and CEO Julie Masino stated that the sale-leaseback will enable debt reduction and real estate monetization at an attractive valuation, while divesting Maple Street sharpens the focus on the core Cracker Barrel brand and is projected to boost profitability. The company anticipates its fiscal year 2026 revenue and adjusted EBITDA will meet or exceed the upper end of its previous guidance.

Frequently asked questions

Cracker Barrel is selling its Maple Street Biscuit Co. restaurant assets, including 35 locations and the brand's intellectual property, to Biscuit Belly. It is also completing a sale-leaseback deal for 26 of its own company-owned stores.

Cracker Barrel anticipates incurring up to $47 million in exit costs, including noncash charges and cash expenses for lease terminations and severance. However, the divestiture is expected to improve profitability starting in fiscal year 2027.

The company generated approximately $77 million in proceeds from the sale-leaseback of 26 stores, which it plans to use for debt reduction.

Cracker Barrel expects its fiscal year 2026 revenue and adjusted EBITDA to meet or exceed the top end of its previous guidance.

What Happens Next

01Cracker Barrel to record up to $39M in noncash charges in the fourth quarter.
02Cracker Barrel to record up to $8M in cash costs for lease terminations, severance, and exit expenses.
03Maple Street Biscuit Co. divestiture expected to benefit Cracker Barrel's EBITDA starting in FY2027.

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Cadence

How It Developed

Cracker Barrel sold Maple Street Biscuit Co. restaurant assets to Biscuit Belly.
Biscuit Belly acquired 35 Maple Street Biscuit Co. locations and its intellectual property.
Cracker Barrel plans to close the remaining 16 Maple Street Biscuit Co. locations.
Cracker Barrel expects up to $47 million in exit costs from the Maple Street sale.
Cracker Barrel completed a sale-leaseback deal for 26 company-owned stores, generating $77 million.
Cracker Barrel will use proceeds from the sale-leaseback to reduce debt.
Cracker Barrel expects revenue and adjusted EBITDA to meet or exceed previous guidance.

Sources

T1
Cracker Barrel Aims For Profitability Increase With Maple Street Biscuit Co. Deal, Sale-Leaseback MoveBisnow

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