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Air India launches lower-cost 'Basic' fare on domestic routes

Created at 16 Jun · 2:55 PM2 sources2 events
IN SHORT

Air India has introduced a new 'Basic' fare category for Economy Class on select domestic routes. This option excludes complimentary meals but includes baggage allowances, aiming to offer a more affordable travel choice and compete with budget airlines.

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Key Numbers

15 kgchecked baggage allowance for Basic fare
7 kgcabin baggage allowance for Basic fare

Who's Involved

Air India
Airline introducing new fare category
Tata Group
Owner of Air India

↳ Why This Matters

This initiative allows Air India to cater to a wider range of customers by offering a more budget-friendly option, while also aiming to improve cost efficiency and competitiveness in a challenging aviation market.

Key facts

  • Air India has launched a new 'Basic' fare category for Economy Class passengers on select domestic routes.
  • The 'Basic' fare offers a lower-cost option with reduced bundled services.
  • It includes a 15 kg checked baggage allowance and a 7 kg cabin baggage allowance.
  • Complimentary meals are not included but can be pre-purchased.
  • The new fare is currently in a pilot phase and available through direct booking channels.

Air India announced the introduction of a new 'Basic' fare category for its Economy Class passengers on certain domestic routes. This move aims to provide a more affordable travel option for price-conscious travelers who prefer to pay only for the services they need. The 'Basic' fare includes a 15 kg allowance for checked baggage and a 7 kg allowance for cabin baggage. However, complimentary meals are not part of this offering. Passengers opting for the 'Basic' fare can choose to pre-purchase meals, including vegetarian, non-vegetarian, Jain, and diabetic options, up to 24 hours before their flight. This new fare structure expands Air India's current fare families, which include Value, Classic, and Flex, all of which continue to offer complimentary meals and other bundled benefits. The 'Basic' fare is presently available exclusively through Air India's direct booking channels, such as its website, mobile app, contact center, and airport ticketing offices. The airline stated that it will evaluate customer feedback during this pilot phase before considering any wider rollout of the offering.

Frequently asked questions

The 'Basic' fare is a new, lower-cost option for Economy Class passengers on select domestic routes that excludes complimentary meals but includes baggage allowances.

The 'Basic' fare includes a 15 kg checked baggage allowance and a 7 kg cabin baggage allowance, along with complimentary tea or coffee.

Complimentary meals are not included, but passengers can pre-purchase a variety of meal options up to 24 hours before departure.

Currently, the 'Basic' fare is available only through Air India's direct booking channels, including its website, mobile app, contact center, and airport ticketing offices.

What Happens Next

01Air India will assess customer response during the trial phase.
02A decision on future expansion of the offering will be made based on customer response.

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Cadence

How It Developed

Air India introduced a new 'Basic' fare category for domestic Economy Class.
The 'Basic' fare excludes complimentary meals but includes baggage allowances.
Air India will evaluate customer feedback during the pilot phase before considering a wider rollout.

Sources

T1
Air India adds lower-cost ‘Basic’ fare on domestic flights; free meals not includedThe Economic Times
T1
Air India introduced a new fare class, which doesn't offer complimentary meals, as the full-service carrier looks to cut costs and compete with budget rivals in a challenging environment https://t.co/NN7J0PDTVB@business via PiQSuite

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